Branding & marketing

260 Bowery

 
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260 BOWERY

A limited collection of condominium residences, including one captivating penthouse housed within beautiful architectural masonry.

Aligning to principles of classic international architecture, 260 Bowery presents a lifestyle philosophy of ‘Living spaces not sleeping spaces’. Interiors are light and airy, spacious and loft-like, creating a sanctuary above the hustle and bustle of the neighborhood.

Developer: Nexus Building Development Group

Architect: Morris Adjmi

Sales & Marketing: The De Niro Team at Douglas Elliman

 
 

CONCEPT DEVELOPMENT

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CONCEPT DEVELOPMENT

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Spirit

The Bowery is a Spirit…A way of living… A point of view in a world about freedom! Here we will attempt to harness these emotions and articulate them in a design that touches on this vital essence. With a free flowing energy, our goal is to combine the urban artistry of famous Bowery residents like Keith Haring with the clean modern Swiss typography of Helvetica… It’s a feeling that runs through you…a finger on the pulsing heartbeat of the city.

 
 
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 Folder

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 Floor plans

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brochure

 
 
 
 

website

 

 EXECUTIVE
CREATIVE DIRECTOR

Micha Riss
 

CREATIVE DIRECTOR

Lucio Zago
 

BRAND STRATEGIST
& COPY WRITER

Iain Greenway
 

ACCOUNT MANAGER

Moshe Bonen
 

DESIGNER

Marie SeYoung Park
Lila Meyer